We media looks at how audiences are shaping the future of news and information. We are at the beginning of the golden age of journalism but it is not journalism how we know it. The future of media is predicted that by 2021, citizens will produce 50% of the news peer to peer . However, mainstream news media have yet to meaningfully adopt or experiment with these new forms.
We media is the convergence of the audiences wants, desires and need to engage intersecting with media, technology, information and the I want it now mentality.
The world is moving in the direction where the audience is determining the information agenda and participation is changing the habits of how, when, where and why information is obtained, sent, and consumed.
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