Media production has been transformed in recent years, with the majority of old media like newspapers, films and music migrating online.
Clay Shirky claimed that all forms of media are currently migrating online. One media form which has made a major transition is newspapers. The way in which we read newspapers have changed in a way in which we can now access them anytime and anywhere. A US survey revealed that 21% of internet users who read daily newspapers have transferred their bulk of reading onto the internet. Near enough everyone in the world has access to a smartphone and therefore, audiences can now be producers and not just consumers. Smart-phones give us access to anything that we want to see online. Newspaper apps can be downloaded or accessed online and therefore, we no longer need to have the bulk of the traditional newspaper.
Film is another industry which has made a change in the way in which we watch them. Netflix is a good example of online migration suggested by Clay Shirky. Netflix is a new film based renting company that offers their subscribers unlimited films over a month for a fixed price of £6. These films can be streamed through the internet onto consoles, laptops or any other internet included device.
The impact of the internet on media production has changed and grown more advanced in its use of the internet compared to traditional examples of production, such as newspapers. The fact that newspapers are expanding themselves beyond one platform but meet the used platform (e-media) online. Media producers have to make business decisions to keep themselves up to date with consumers of the online age.
Target: For each section of your response refer specifically to how two different media industries have been impacted by the topic you are discussing. Use all your independent research. Use the essay plan I gave you in lesson and check the detailed step by step guide on my blog to make sure you cover all that is possible. Try to increase the amount of technical vocabulary you are using.
ReplyDeleteAlso, remember that every time you do something to do with your coursework to post an update on your blog for the moderator.
Good to see the blog developing. You are posting regularly and are clearly putting the effort in. You could also start posting video responses to some of the tasks to show further grasp of a range of media technologies.